《胡蘿卜管理—有效激勵(lì)員工》課程詳情
點(diǎn)擊下載課大綱及報(bào)名表 《24只胡蘿卜的管理》是美國(guó)O.C. Tanner公司精心制作的員工激勵(lì)書籍。Tanner公司是全球最大的提供員工激勵(lì)方案的顧問(wèn)公司，擁有78年的實(shí)戰(zhàn)經(jīng)驗(yàn)，得到全世界10,000家機(jī)構(gòu)的認(rèn)可，包括“財(cái)富500強(qiáng)”當(dāng)中的大部分企業(yè)。
《The 24 Carrot Manager》 is a remarkable story of how a leader can unleash human potential. It was produced by O.C. Tanner (U.S.). Tanner consulting firm is the world’s largest provider of employee incentive programs with more than 78 years of field experience. Their effective motivation programs and tools have been recognized by more than 10,000 companies, including most of the Fortune 500 companies.
 
課題背景
有關(guān)胡蘿卜管理的哲學(xué)應(yīng)該是這樣的：如果我們沒(méi)有樹(shù)立明確的目標(biāo)和價(jià)值取向、沒(méi)有鼓勵(lì)和引導(dǎo)那些能夠忠實(shí)履行這個(gè)目標(biāo)的員工去盡心完成，就不可能真正領(lǐng)導(dǎo)和擁有他們的內(nèi)心和靈魂。
遺憾的是，我們的企業(yè)在激發(fā)員工熱情的問(wèn)題上存在太多的誤區(qū)。領(lǐng)導(dǎo)者舍近求遠(yuǎn)，雇傭咨詢師評(píng)估公司的結(jié)構(gòu)，花費(fèi)不必要的預(yù)算試圖避免企業(yè)發(fā)展的窘境。其實(shí)，答案就在眼前：正確地對(duì)待員工，員工就會(huì)正確地對(duì)待工作！
蓋洛普的調(diào)查也證實(shí)了這一點(diǎn)，他們發(fā)現(xiàn)生產(chǎn)效率和員工幸福感之間存在著重要關(guān)聯(lián)。調(diào)查指出，員工滿意度提高5%，會(huì)提升12%的外部客戶滿意度，同時(shí)也使企業(yè)效益提升2.5%。
這個(gè)發(fā)現(xiàn)意味著，管理層哪怕不增加額外的成本，僅僅通過(guò)改善管理風(fēng)格營(yíng)造管理氛圍，就能激勵(lì)員工增加營(yíng)收。
讓我們來(lái)看看這小小的胡蘿卜，如何在管理中起到大大的作用吧!

l 課程大綱
第一單元 為什么需要胡蘿卜的管理？
Module 1 Why carrots management
; 為什么工作幸福指數(shù)會(huì)一降再降？
Why employees are not happy about their work?
; 什么樣的公司會(huì)令員工們樂(lè)在工作？
What type of company will make employees enjoy working?
; 員工：更多選擇帶來(lái)更多困惑
Employees: More choices lead to more confusion
; 管理者：壓力、無(wú)奈、無(wú)能
Managers: Pressure, frustration, incompetence
; 案例：《我們的困惑》
Case Study: Our confusion
; 愉悅客戶首先要愉悅員工
Please customer must please your employees first
; 對(duì)于胡蘿卜的擔(dān)憂與誤解
Concerns and misunderstandings about ‘carrot’
; 成功運(yùn)用胡蘿卜管理的世界級(jí)公司
The world-class companies who successful use of carrots management
第二單元 如何通過(guò)管理給予胡蘿卜？
Module 2 How to reward carrots through management
; 管理者的控制意識(shí)或服務(wù)意識(shí)
The sense of control and service of managers
; 如何運(yùn)用服務(wù)意識(shí)來(lái)愉悅員工
How to please employees with sense of service
; 競(jìng)爭(zhēng)驅(qū)動(dòng)：“公平”給予胡蘿卜
Competition-driven: Fair to give carrots
; 獎(jiǎng)懲驅(qū)動(dòng)：最為敏感的胡蘿卜
Incentive-driven: the most sensitive carrots
; 授權(quán)驅(qū)動(dòng)：賦予信任的胡蘿卜
Authorized driven: Given the carrots of trust
; 訓(xùn)練驅(qū)動(dòng)：授人以漁的胡蘿卜
Training-driven: how to fish vs. carrots
; 目標(biāo)驅(qū)動(dòng)：預(yù)見(jiàn)未來(lái)的胡蘿卜
Target-driven: foreseen the carrots of the future
; 契約驅(qū)動(dòng)：發(fā)自內(nèi)心的胡蘿卜
Contract-driven: the carrots from heart
第三單元 如何通過(guò)領(lǐng)導(dǎo)給予胡蘿卜？
Module 3: How to give carrots through leadership
; 關(guān)于胡蘿卜領(lǐng)導(dǎo)者的使命感
The mission of carrot leaders
; 追隨者會(huì)追隨怎樣的領(lǐng)導(dǎo)者
What type of leader employees like to follow?
; 信念驅(qū)動(dòng)：來(lái)自精神世界的胡蘿卜
Belief-driven: carrots from the spiritual world
; 行為驅(qū)動(dòng)：榜樣是古老而有效的胡蘿卜
Behavior-driven: Model is the ancient and effective carrot
; 情感驅(qū)動(dòng)：透過(guò)關(guān)懷潤(rùn)澤人心的胡蘿卜
Emotion-driven: Carrots from caring
; 愿景驅(qū)動(dòng)：通過(guò)利益連接給予的胡蘿卜
Vision-driven: Carrots from benefits
第四單元 如何通過(guò)氛圍給予胡蘿卜？
Module 4: How to give carrots through environment
; 由冷漠氛圍引發(fā)的一系列后果
Bad impact from cold atmosphere
; 給員工一個(gè)愿意留在這里的理由、
Give employee a reason to stay
; 社交驅(qū)動(dòng)：互動(dòng)是提高創(chuàng)造力的胡蘿卜
Social-driven: Interaction is the carrot of enhance creativity
ü 友誼驅(qū)動(dòng)：工作內(nèi)外的友誼是提升效率的胡蘿卜
Friendship-driven: Friendship is the carrot of enhance efficiency
; 環(huán)境驅(qū)動(dòng)：環(huán)境舒適度是抵御疲勞的胡蘿卜
Environment-driven: Comfortable environment is the carrot of resisting fatigue.
; 歸屬驅(qū)動(dòng)：能否被認(rèn)同是決定去留的胡蘿卜
Belonging-driven: Recognition is the carrot of retention
; 贊賞驅(qū)動(dòng)：成本低廉使用簡(jiǎn)便功效神奇的胡蘿卜
Praise-driven: Use the carrots with low cost and magic effect
; 成就驅(qū)動(dòng)：令人百折不撓不足奇肝腦涂地不足惜的胡蘿卜
Achievement-driven: carrots vs. engagement
第五單元 如何驅(qū)動(dòng)價(jià)值觀給予胡蘿卜？
Module 5: How to give carrots through value drive?
; 自己才是自己最好的激勵(lì)者
Self is the best inspirer
; 明確價(jià)值觀就是幫助員工認(rèn)識(shí)自己
Clarified value helps employee know self better
; 恐懼驅(qū)動(dòng)：對(duì)于失敗的恐懼是激活動(dòng)力的胡蘿卜
Fear-driven: Fear of failure is the carrot of power activating
; 夢(mèng)想驅(qū)動(dòng)：對(duì)于夢(mèng)想的渴望是尋找動(dòng)力的胡蘿卜
Dream-driven: dream brings carrots the motivation
; 責(zé)任驅(qū)動(dòng)：沒(méi)有什么比對(duì)家人承擔(dān)責(zé)任更有意義的胡蘿卜了
Liability-driven: nothing is more significant than responsibility
第六單元 如何延續(xù)胡蘿卜的管理？
Module 6: How to make carrots into work
; 21天胡蘿卜管理提升計(jì)劃
21 day carrot management improving plan

l 課程對(duì)象：
有潛力成為管理者的儲(chǔ)備人員
Some one who would like to be a future Leader
ü 已經(jīng)是管理者，但還沒(méi)有成為真正的領(lǐng)導(dǎo)者
A manager, who likes to improve his/her management skill and become a true leader
ü 已經(jīng)是領(lǐng)導(dǎo)者，但還希望成為更有影響力的領(lǐng)導(dǎo)者
A leader, who wants to become an influential leader



《胡蘿卜管理—有效激勵(lì)員工》課程目的
最大程度地發(fā)揮您所在組織吸引、挽留和激勵(lì)核心員工的能力；
Maximizing your organization’s ability to attract, retain and motivate core employees;
讓您的組織可以留住更多員工、提高員工忠誠(chéng)度、維持更持久的高生產(chǎn)力以及創(chuàng)造更多利潤(rùn)；
Enabling your organization to retain more employees, improve employee loyalty, maintain a longer-lasting high productivity and create more profits;
與國(guó)際資深的員工激勵(lì)專家分享經(jīng)驗(yàn)，并從成功的員工激勵(lì)個(gè)案中得到啟發(fā)；
Sharing the experience with international senior masters in employee motivation, and be inspired from successful cases of employee motivation;
掌握員工賞識(shí)和激勵(lì)的技巧，為管理提供全新視角，讓您成為最有影響力的領(lǐng)導(dǎo)者
Mastering the skills of employee appreciation and motivation, provide management a new perspective, allow you to become the most influential leader。


《胡蘿卜管理—有效激勵(lì)員工》所屬分類
綜合管理

《胡蘿卜管理—有效激勵(lì)員工》所屬專題
員工關(guān)系與企業(yè)管理培訓(xùn)、管理者激勵(lì)與輔導(dǎo)能力提升、EAP員工幫助計(jì)劃培訓(xùn)、企業(yè)員工職業(yè)化訓(xùn)練、工廠精細(xì)化管理、

《胡蘿卜管理—有效激勵(lì)員工》授課培訓(xùn)師簡(jiǎn)介

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